PepsiCo has signed a memorandum of understanding with the Chinese Ministry of Agriculture for ‘promoting sustainable agriculture and accelerate the development of the Chinese countryside’.
The U.S. food giant will participate in the construction of model farms with the best irrigation techniques, fertilization and crop treatment.
It will also cooperate with local authorities to promote best practices to increase yields and improve the living standards of farmers.
PepsiCo is one of the largest agricultural enterprises in the world, producing four million tonnes of potatoes a year for its Frito-Lay products, 600,000 tons of grain oats for Quaker cereals and three million tonnes of orange and other fruit for Tropicana and other juices.
As a reminder, the group announced in May 2010 a program of $ 2.5 billion investment in its operations in China in the coming years, in addition to one billion announced in 2008.